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Re: The Write/Right Stuff ? Perhaps...

Subject: Re: The Write/Right Stuff ? Perhaps...
From: Victoria Camgros <vcamgros -at- persistence -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Wed, 26 Apr 2000 09:19:46 -0700


Sandra asked, "Does anyone else have experience with features
that are specifically requested by customers, but rarely used
once a purchase is made?"

We call them "checkbox features." For a number of reasons, often
perceived compliance to a standard, customers and potential customers
want to know we have a particular feature. But next to no one (often
absolutely no one) uses it.

Vickie




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