Click Here

Subject: Click Here
From: David Orr <dorr -at- ORRNET -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Thu, 4 Jan 2001 16:15:12 -0600

About two years ago, I saw a usability study indicating that a core
usability issue on Web sites is helping the user avoid taking a link that
turns out to be useless. The study recommended short link titles, with a
brief description below the link describing the content of the link.
Something like:

The ten best values
of the week

A schedule of our everyday
discount prices

E-mail us with specific questions,
FAQ on common questions

In each case the link name is short, but abstract. The description is more

M. David Orr
Orr & Associates Corporation

Develop HTML-based Help with Macromedia Dreamweaver! (STC Discount.)
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