RE: Write differently for women?

Subject: RE: Write differently for women?
From: Christine -dot- Anameier -at- seagate -dot- com
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Thu, 31 May 2001 13:08:58 -0500

I agree with the folks who've responded so far. Gender-neutral makes sense
for documentation.

For me, gender-neutral makes sense at all times. Anyone who tries to market
a product to me by tailoring the ad copy to women (or whatever their
stereotype of women is) will fail. I cringe when I see articles on these
websites tailored to women, i.e., lots of pastel colors, horoscopes, and
vapid articles about the ridiculous things women are supposed to be
interested in. I wouldn't hang around these "women's sites" if you paid me

Got a kick out of Diane's computer-store anecdote. My situation is the
same--I wear the technical "pants" in my household.



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