RE: Content Management - Info for my manager

Subject: RE: Content Management - Info for my manager
From: "James Jones" <doc-x -at- earthlink -dot- net>
To: "TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Tue, 15 Mar 2005 16:24:43 -0600


Pretty soon (March 22, 23) there will be a Rockley Group Workshop on
this stuff here in Chicago. The Chicago Chapter of the Society for
Technical Communication has been helping. The stuff that they are
presenting, however, may be more the 'what' of a CMS and less of the
'why for management'. Here is some info on it:

The Rockley Group Content Management Workshop Series is designed to
provide you with a comprehensive understanding of the concepts and
techniques required to develop and implement effective content
management. Each workshop runs for two days. Take all four workshops and
receive a certificate in content management.

The first workshop, Content Management JumpStart, will be held on
Tuesday, March 22nd and Wednesday, March 23rd, at Oakton Community
College in Des Plaines.

Content Management JumpStart introduces the concepts, strategies,
guidelines, processes, and technological options required for a
successful content management implementation. This workshop helps
content managers and authors understand how to meet the increasing
demands of creating, managing, and distributing content through a
content management strategy. It covers the value of content management,
how to analyze your content lifecycle, how to develop an ROI. It
introduces you to the information architecture of content management,
and provides guidelines for selecting tools and technology. It also
covers the changing roles and processes that content management brings
about, and provides strategies for managing that change.

For more information, please visit

Jim Jones

Chicago STC Technical Workshop Coordinator

-----Original Message-----
...researching content management (and XML) as a solution to some of our
company's challenges, including translation, common text, and production
of parts books. My manager is very receptive to this idea, but since we
will have to justify it to higher levels, he wants to learn more about
what content management really is. I am just starting to learn about
myself, so teaching him about it is tricky, to say the least.

If you know of any good resources for getting management-level
about content management and XML (articles, Web sites, possibly books),
would you please let me know? Technical information for me is good, too,
but I'm primarily looking for stuff for him right now...


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Content Management - Info for my manager: From: Lisa M. Bronson

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