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Subject:Re: Blogs - Who Are You Talking To? From:Barry Campbell <barry -dot- campbell -at- gmail -dot- com> To:"TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com> Date:Sat, 15 Oct 2005 11:09:27 -0400
On 10/15/05, Tony Markos <ajmarkos -at- yahoo -dot- com> wrote:
> Many are talking about Blogs and Wikis. The technique
> (Blog vs listserv vs Wiki) used to communicate is not
> what is important. What is important is who do you
> get to talk to. Who does your Blog or Wiki enable you
> to talk to?
Actually, choice of tool is *tremendously* important, assuming that
you're interested in having an actual conversation--talking *with*
someone, as opposed to *to* them.
If you need to work collaboratively with a group of people, at least
some of whom will be contributing or refining content, a Wiki is an
excellent choice; it is designed for such activity.
If the conversation is primarily one-way but you wish to be able to
gather feedback and also respond in real-time, most blogging software
has perfectly adequate commenting features to handle this: you hold
forth, and your user community reads and responds.
Electronic mailing lists and discussion forums are among the oldest
collaborative network technologies, but they still work wonderfully
well to enable many-to-many communication.
If all you want to do is talk *to* someone, all you need is a static
web site, or a pile of four-color corporate brochures, or an
advertising budget sufficient to place your message in the right kind
of media for your target audience...
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