RANT: Marketing!!!

Subject: RANT: Marketing!!!
From: "Pro TechWriter" <pro -dot- techwriter -at- gmail -dot- com>
To: TECHWR-L <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Tue, 21 Nov 2006 17:08:28 -0500

ARRRGGHH. It's been one of those days. Has anyone else had their Marketing
Dept. decide they would make the header graphics for a WebHelp file, and do
it badly?

I still have steam coming out my ears.....I had to explain that, no, we
don't put all the titles in all caps, and yes, we need some contrast to read
it on screen, and that gray text on a gray background is not a good idea!
And no, we don't need a pretty heading graphic that takes up fully one third
of the top of the page with a type face twice as big as anything else in the
topic pane.
Years learning and doing usability to help my readers have a better shot at
understanding what I am writing, but "pretty" (their idea, not mine) is

. <Sigh.>

pro -dot- techwriter -at- gmail -dot- com
I'm a Technical Technical Writer!

WebWorks ePublisher Pro for Word features support for every major Help format plus PDF, HTML and more. Flexible, precise, and efficient content delivery. Try it today! http://www.webworks.com/techwr-l

Easily create HTML or Microsoft Word content and convert to any popular Help file format or printed documentation. Learn more at http://www.DocToHelp.com/TechwrlList

You are currently subscribed to TECHWR-L as archive -at- infoinfocus -dot- com -dot-
To unsubscribe send a blank email to techwr-l-unsubscribe -at- lists -dot- techwr-l -dot- com
or visit http://lists.techwr-l.com/mailman/options/techwr-l/archive%40infoinfocus.com

To subscribe, send a blank email to techwr-l-join -at- lists -dot- techwr-l -dot- com

Send administrative questions to admin -at- techwr-l -dot- com -dot- Visit
http://www.techwr-l.com/techwhirl/ for more resources and info.


Previous by Author: Re: Mathematical and Scientific Standards
Next by Author: Re: Using learning theory to build learning documents
Previous by Thread: RE: Why not use "learner" instead of "user"
Next by Thread: RE: RANT: Marketing!!!

What this post helpful? Share it with friends and colleagues:

Sponsored Ads