TechWhirl Recap for November 18 2011

Subject: TechWhirl Recap for November 18 2011
From: INKtopia Admin <admin -at- inktopia -dot- net>
To: Techwr-l <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Fri, 18 Nov 2011 14:22:10 -0500

This week’s update is supported by Platinum sponsor Madcap & their Ultimate
Communications Suite, MadPak |

*LavaCon Conference<file:///C:/Users/Connie.ConnieGiordano/Dropbox/TECHWR-L%20-%20Private/Site%20Content/Weekly%20Update/>2011
*: We came, we saw, we met to incredible people and learned some valuable

This week’s TechWhirl update has to be about LavaCon since Connie, Al,
Jacquie, Lois and Roger spent five days in Austin and four full days
covering the event and interviewing some of the thought leaders in the
technical communications industry (but not all of them, more coming soon).
Frankly, we can’t really summarize in this update everything we learned
because we learned so much that we’re still trying to digest the entire
thing (like one of those great Hut’s
Hamburgers<>or the
natural beauty of the Lady
Bird Lake<,-97.743387&spn=0.045373,0.086432&hnear=Austin,+Travis,+Texas&gl=us&t=m&z=14&vpsrc=6>.

Some things we learned:

- This industry of technical communications that we as professional
communicators work in, is seeing a new movement to take it from competent,
thorough and thoughtful desktop publishers to a full profession worthy and
necessary for the long term success of any company. Anywhere.
- Social media and the tools available provide fantastic opportunities
to unleash the creativity and knowledge of everyone. Our job as technical
communicators and as the industry’s online magazine is to encourage it and
enable it while also helping to provide context for it.
- It seems the number 950 <> fascinated many
of the presenters. We heard it over, and over, and over again. [no hurry
we’ll wait]
- The greatest content in the world is useless if it can’t be found.
- Content strategy may inform a wide array of tactics and outputs, but
it starts with understanding what customers want and how they want to use
- We believe more than ever in the authoritative role of the
STC<>in helping define this profession.
- The start of one of the most fascinating software stories in tech comm
- People can’t seem differentiate TechWhirl from TechWorld if the
speaker has any type of a southern accent.
- We really enjoyed covering this event and working in a larger team and
from the feedback to the TechWhirl LavaCon Conference 2011 session
summaries <>others
have enjoyed our coverage too. |
- Our little flyers were a success. (YouTube)

Social Media and the Chance to Follow TechWhirl:

Our Google Plus Page – what’s happening behind the scenes |

Will you be our Friend? Please, you know you want to click |

Want all this TechWhirl goodness a few characters @ a time |

Inside TechWhirl newsletter (all about our work) |

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What You’re Talking About
A quick *What you talkin’ ‘bout* to our Tech Writers and their discussions
in our email discussion group <>:

- Janice Gelb’s wonderful home décor find – “Punctuation-shaped Lamps,”
was good for a few giggles and groans well before the Friday funnies—Light
editing indeed!
- Monique Semp is looking for help in “visually describing command
syntax ?” and has gotten some suggestions ranging from reviewing SQL and
API descriptions, to referencing sentence diagramming techniques and
following IBM’s visual syntax guidelines.
- While Bonnie Turner asked for assistance in “digitally signing help
files”—the old fashioned .hlp files, Dan Goldstein let us know that even
though it’s deprecated, WinHelp downloads are provided by Microsoft for
Vista and Windows 7.

In Case You Missed it: This Week @ TechWhirl

- LavaCon Story:
- “Technical Writing on a Shoestring: Open Source Tools That Can Save
Your Technical Writing Department Money” by Chantel Brathwaite |
- Poll Question: Sidebar of TechWhirl.Com


We want to send a very special “thank you” to our sponsors for their

*Platinum A*: Adobe Systems

*Platinum B: *Madcap<>,

*Gold*: Vancouver Island University <>, Society
for Technical Communication (STC) <>, EC

Online Magazine and Discussions for Today's Tech Writer

Follow TechWhirl on
Twitter: @TechWriterToday

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