Re: passive voice (was RE: Numbering paragraphs

Subject: Re: passive voice (was RE: Numbering paragraphs
From: Chris Despopoulos <despopoulos_chriss -at- yahoo -dot- com>
To: "techwr-l -at- lists -dot- techwr-l -dot- com" <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Tue, 23 Oct 2012 03:34:17 -0700 (PDT)

Well, the takeaway for me that's forehead-slapping obvious -- No wonder the marketing folk hate when I review their stuff...  One recent favorite is to say that a product takes a preventative approach.  No, we're not in the prophylactics business.


============  Lauren says...  =========
For example, a document may read, "The bandwidth threshold is increased
by using only the highest standards."  ...

Passive voice can provide a marketing tool without incurring liability
when it is well-written and used within the correct contexts.  ...
=======================================
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Writer Tip: You have more time to author content with Doc-To-Help, because your project can be up and running in 3 steps.

See the &#8220;Getting Started with Doc-To-Help&#8221; blog post. http://bit.ly/doc-to-help-3-steps
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