Re: Hypertext links -- how best to make these useful

Subject: Re: Hypertext links -- how best to make these useful
From: Tony Chung <tonyc -at- tonychung -dot- ca>
To: Fiona Hanington <fiona -dot- hanington -at- ericsson -dot- com>
Date: Thu, 25 Oct 2012 16:12:37 -0700

No objective references, I'm afraid. We find that "Learn more about" sounds
trite. "Visit..." sounds like the user could get sucked through the
computer to the location, and "Find out more about" seems to work well.

But then again, it all depends on your company's public persona. Some
companies like 37 Signals, Tumblr, and Hootsuite can get away with pretty
funky calls to action.

-Tony

On Thu, Oct 25, 2012 at 4:02 PM, Fiona Hanington <
fiona -dot- hanington -at- ericsson -dot- com> wrote:

> These are interesting, but not really what I'm after.
>
>
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Follow-Ups:

References:
Hypertext links -- how best to make these useful: From: Fiona Hanington
Re: Hypertext links -- how best to make these useful: From: Lee Fisher
RE: Hypertext links -- how best to make these useful: From: Fiona Hanington

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