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I think one of the other things to consider about how people use LinkedIn
is what is your employment situation?
I am a "turtle" on Linked In ( http://socialmediasonar.com/the-four-linkedin-connection-strategies) mostly
because I am a full-time employee who pretty much only taps my network when
I'm considering moving to a new job. Thus, I tend to only connect with
people that I know, and know very well, because it may be years between job
However, it sounds like many of the folks commenting on this thread are
freelancers, judging from the number of "you never know where your next job
is coming from" type comments. If I were working a long series of short
term contracts, I'd be using LinkedIn in a very different manner, and
probably connecting with a larger number of people.
On Tue, Jul 22, 2014 at 6:54 PM, Mark Giffin <mgiffin -at- earthlink -dot- net> wrote:
> Great stuff again Chris, and thanks much for the directions to the very
> well-hidden free videos. Also thanks for the price on LinkedIn Premium! I
> was wondering about that.
> On 7/22/14 3:23 PM, Chris Morton wrote:
>> I subscribe to LI as a premium member, which runs $24.95 per month. This
>> entirely tax-deductible, just as office supplies, equipment, travel,
>> professional dues and periodicals are. This gives me access to the free
>> webinars and training videos, including "LinkedIn 101" and "Job Seekers:
>> Tips for Using Your LinkedIn Account to Help You Land Your Next Great
>> Opportunity <http://learn.linkedin.com/jobseeker/>."
>> To access these yourself, first navigate to their Help Center, then click
>> the More link underneath Popular Answers. Now look to the upper-right
>> corner; there is a heading entitled, "Want tips on using LinkedIn?"
>> the link.
>> In addition to being more open to making connections (read: networking),
>> when I'm job hunting I make use of the "Share an update" item on the
>> newsfeed page. Here I post short items I think may be of interest to the
>> IT/business community, such as Internet security, identity theft, or
>> whatever. The idea is to 1) get my name on the newsfeed scroll (kudos to
>> Craig Cardimon) and 2) convey the impression that I'm knowledgeable, a
>> "good guy" and keep up with my field of endeavor.
>> In radio and print advertising (where I began my career) it was known that
>> it took an average of 13 impressions before a listener/viewer would take
>> actionâor even recognize your business/product exists. Repetition is the
>> key to repetitiveness. (I repeat...) On LinkedIn, however, I make every
>> attempt to 1) not be annoying in my semi-frequent posting and 2) to always
>> provide something of value. (Posting one of those "cute saying
>> another LOLcat pictureâisn't going to win one any friends.)
>> As I've stated earlier in this thread, you also appear on the feed every
>> time you make a new connection.
>> A closed social club LinkedIn is not. If I only connected with those folks
>> I truly know, mine would be a very small network and of limited value for
>> the nearly $300 I invest in it annually. (If that's all I wanted to do, I
>> could do it for free via email.) Rather, LI is a huge job fair where you
>> can display your credentials to their fullest, including collateral
>> There are also interesting posts to read via Pulse (or whatever),
>> interviewing tips and whatnot. Working LI does require a time investment,
>> however, so I'm less likely to be working it hard (or at all) when I'm
>> engaged in a contract.
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