Re: Marketing and capitalization

Subject: Re: Marketing and capitalization
From: Jay Maechtlen <techwriter -at- laserpubs -dot- com>
To: techwr-l -at- lists -dot- techwr-l -dot- com
Date: Mon, 12 Jan 2015 18:17:42 -0800

On 1/12/2015 10:50 AM, Mike Starr wrote:

It's all well and good to point to style guides (MMOS, Chicago, AP, etc.) but I've not ever encountered a marketing department that adhered to any sort of style guide. We technical writers can prod them in that direction or pitch a hissy fit when they do something particularly egregious but it seldom does any good. We just have to choke back the bile and accept that they're beyond our control.

Best Regards,

Mike
Marketing - it 'taint technical, it's Show Biz.

--
Jay Maechtlen
626 444-5112 office
626 840-8875 cell
www.laserpubs.com


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References:
Marketing and capitalization: From: Chris Morton
Re: Marketing and capitalization: From: Robert Lauriston
Re: Marketing and capitalization: From: Mike Starr

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