Re: Campbell sexism commentary

Subject: Re: Campbell sexism commentary
From: Kim Redick <tscom009 -at- DUNX1 -dot- OCS -dot- DREXEL -dot- EDU>
Date: Tue, 12 Oct 1993 15:15:28 -0300

Charles Campbell writes:

We could view these concerns for user/readers either as a feminization
>of the field, or assimply good rhetorical practice.
>Which is it?

"Obviously" (sorry-couldn't resist) the answer is simply good rhetorical
practice. In order to construct a message that is effective in it's
purpose, the writer/speaker must know something about his or her intended
audience. Therefore, writers who understand that gender and sex factor into
readers' perceptions, are prepared better to analyze their audience and
develop the most useful approach.

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