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Subject:Re: English for Asian readers From:Len Olszewski <saslpo -at- UNX -dot- SAS -dot- COM> Date:Tue, 21 Dec 1993 13:20:39 -0500
Pam Tatge returns from the Asia-Pacific part of the world:
> The information that I received will help me when I write
> for our internal Asia-Pacific audience, but I can really only pass
> it on as (perhaps) interesting information. Treat it as hearsay.
> The general concensus was that using "you", the imperative mood, and a
> friendly/conversational tone were, in general, okay in the countries I
> mentioned, but would probably not be acceptable in Japan.
Here's some more hearsay about the Japanese and technical literature.
They do *not* like big books. This is a practical consideration, since
the amount of office space they generally have is limited, and the
8-1/2x11 books we produce just don't fit on their shelves.
They do not like books with a lot of white-space. In fact, the denser,
the better. Text-density is desirable feature. Keeps the books small.
Doesn't look like you're wasting space.
I got these tidbits from our director of A-P ops. This is a big market;
the economies are robust and growing (the Japanese economy is taking a
hit now, but will bounce back).
Ok, I've "hearsayed" enough. Time for some Q. 8-)
|Len Olszewski, Technical Writer |"Is your IQ still as low as it was |
|saslpo -at- unx -dot- sas -dot- com|Cary, NC, USA| when I first met you?" - Groucho |
| Opinions this ludicrous are mine. Reasonable opinions will cost you.|