FYI: Adobe Systems to Acquire Frame Technology (fwd)

Subject: FYI: Adobe Systems to Acquire Frame Technology (fwd)
From: "Matthew B. Hicks" <matt -at- UNIDATA -dot- UCAR -dot- EDU>
Date: Fri, 23 Jun 1995 09:27:25 -0600

I think this relates to tech writing enough to warrant posting it.

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Matt Hicks, Tech. Writer, Unidata * I may not agree with what you
Boulder, CO, (303)497-8676, ******* say, but I'll defend to the
matt -at- unidata -dot- ucar -dot- edu ************* death my right to mock you.

---------- Forwarded message ----------
Date: Fri, 23 Jun 95 07:43:54 PDT
From: Frame Technical Support Mailer <frametec -at- frame -dot- com>
To: FrameCustomers -at- frame -dot- com
Subject: Adobe Systems to Acquire Frame Technology


Adobe Systems to Acquire Frame Technology

Electronic Publishing Leader to Add Technical Publishing Products and
Strengthen Its Presence in the UNIX Market

Mountain View, Calif., (June 22, 1995) (Nasdaq: ADBE) - Adobe Systems
Incorporated today announced a definitive agreement to acquire Frame
Technology Corporation (Nasdaq: FRAM) through an exchange of common
stock of the two companies. With the acquisition, Adobe extends its
leadership in technologies and products that support creation, delivery
and access of information. Seventy percent of Frame's technical
documentation software sales are to the UNIX market. The combined
companies represent $725.6 million in revenue based on the last four
quarters.

Under the agreement, 0.52 shares of Adobe will be exchanged for every
share of Frame. The transaction is a pooling of interests that will
qualify as a tax-free reorganization. Based on Adobe's June 22 closing
price and Frame's outstanding shares, the transaction has a value of
approximately $500 million.

"It is our intention to manage this transaction to be non-dilutive in
the first full year of the combined operations," said John Warnock,
Chairman and CEO, Adobe Systems Incorporated. "The acquisition is sound
from both a financial and strategic perspective. We are very excited
about what this can do for us and our customers in desktop and
electronic publishing," continued Warnock. "Our products are
complementary, not competitive. The combination will enable us to
create better, more versatile solutions. In addition, it provides
Adobe products with an improved presence in the UNIX market; and, the
Frame products will benefit from Adobe distribution in Macintosh and
Windows markets, as well as internationally.

Adobe PageMaker, for example, is optimized for documents with high
graphic content on Macintosh and Windows platforms. In contrast,
FrameMaker focuses on text-intensive technical documentation created on
UNIX platforms. The combination positions Adobe to create even stronger
solutions for both PageMaker and FrameMaker customers."

"This combination serves the respective customers and employees of
Adobe and Frame well. It enhances our technology, and provides the
broadest, most competitive line of product and services in the
electronic document marketplace," said L. George Klaus, president and
CEO of Frame Technology. "Both companies have always placed great
importance on technology leadership, and I believe Frame employees can
thrive in this environment."

Adobe shareholder approval is not required. Frame shareholders will vote on the
acquisition at a meeting anticipated in September 1995. The transaction is
subject to customary closing conditions. Once the transaction is closed, the
operations of Frame will be integrated into Adobe, not run as a separate unit.

Adobe Systems Incorporated, founded in 1982, is headquartered in
Mountain View, California. Adobe develops, markets and supports
computer software products and technologies that enable users to
create, display, print and communicate electronic documents. The
company licenses its technology to major computer, printing, and
publishing suppliers, and markets a line of applications software and
type products for authoring visually rich documents. Additionally, the
company markets a line of powerful, but easy to use, products for home
and small business users. Adobe has subsidiaries in Europe and the
Pacific Rim serving a worldwide network of dealers and distributors.
Adobe's 1994 revenue was approximately $598 million.

Frame Technology Corporation, founded in 1986, provides award-winning
document creation, management, and distribution software for
individuals and workgroups. Frame's products are widely recognized for
their PC, Macintosh, and UNIX cross- platform compatibility, enabling
individuals, companies, government agencies, and academic institutions
to increase productivity by leveraging their valuable business and
research data.

Adobe, and Adobe PageMaker are trademarks of Adobe Systems
Incorporated, which may be registered in certain jurisdictions. Frame,
FrameMaker and Frame Technology are registered trademarks of Frame
Technology Corporation. Macintosh is a registered trademark of Apple
Computer, Inc. Windows is a registered trademark of Microsoft
Corporation.


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