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Subject:Re: WWW long or short From:Simon North <snorth -at- TEDOPRES -dot- NL> Date:Fri, 27 Oct 1995 12:00:34 GMT
Think of your poor reader. There is nothing more annoying than having
to wait ages for a page to download - only to discover that it wasn't
interesting after all. So, my advice is keep it short and - contrary
to the current trend - don't put a major graphic at the top of the
page(s). Better still, offer the reader the option of a text only
Personally, I try to avoid forcing the reader to use the scroll bar at
all. An index with links to the contents of the current page can be a
For brochures I think you might be on the wrong track.
Layout is (IMHO) an important factor in brochures - something you can
only loosely mimic in HTML (even 3.0). You should think about Acrobat PDF
files perhaps, the reader can then download a faithful image and view it
locally (and Netscape will be supporting PDF format soon - but then
they've promised Macromedia support ... then we'll start to fly).