User Interface '96

Subject: User Interface '96
From: "Jared M. Spool" <jspool -at- UIE -dot- COM>
Date: Fri, 30 Aug 1996 08:47:10 -0500

User Interface '96 -- October 8 & 9 -- Boston, MA, USA
http://www.uie.com

Sponsored by: User Interface Engineering
Co-Sponsored by:
IBM
Microsoft Systems Journal
Powersoft
Visual Developer Magazine
Progress Software
Dr. Dobbs Systems Journal

We have brought together eight full-day tutorials from the leaders in
User Interface Design, Web Design and Visual Design.

____________________
The Most Information You Can Get Without A Prescription

We've designed this event to give you in-depth, state of the art
knowledge about how to create better applications and more powerful
products. We've hand-picked the world's foremost authorities on
topics such as Interface Agents, Visual Interaction Design, Managing
Design, and Human Perception. Each tutorial is a full 8-hour day,
without all the interruptions, skipped materials, and unanswered
questions that go with conventional conferences.

_______________
The Instructors

Kevin Mullet, Macromedia
Designing Visual Interfaces
Tuesday, October 8th

Learn how to avoid mistakes made repeatedly in existing commercial
products. Kevin Mullet, who, along with Darrell Sano, co-authored the
seminal book on visual interface design, will present dozens of
examples of both good and bad design and discuss the elements that
make or break a design.

This tutorial focuses on the underlying principles for building
effective, communication-oriented designs. You'll take home new
techniques for making visual design decisions affecting user
interfaces, information displays and data visualizations.

-o-o-o-

Tom Hewett, Drexel University
Cognitive Factors In Design
Tuesday, October 8th

This tutorial will give you an understanding of human memory and
problem solving processes. "Hands-on" (actually "minds-on")
exercises demonstrate how to optimize user interfaces to take
advantage of memory and human performance.

Tom Hewett has designed this course specifically for the practicing
interface designer and applications developer: no psychology
background required. Perfect for designers of applications that
require users to interpret complex instructions and perform detailed
procedures.

-o-o-o-

Larry Constantine & Lucy Lockwood, Constantine & Lockwood
Usage-Centered Design through Essential Modeling
Tuesday, October 8th

In this tutorial, Larry Constantine and Lucy Lockwood will present the
core concepts and techniques of usage-centered design, a practical
model-driven approach for faster delivery of more usable software and
applications. You'll learn how to focus on usage, rather than users.
You'll hear how to empower users by giving them simpler, better tools
to help them accomplish their work.

This tutorial is designed for developers who are using rapid visual
development tools, such as Delphi, Powerbuilder, Progress, VisualAge
and Visual Basic. It will help designers who need their product's
user interface to be dramatically simpler and easier to use and more
directly support the user's work.

-o-o-o-

Karen Holtzblatt & Hugh Beyer, InContext Enterprises
Contextual Design
Tuesday, October 8th

Product development has become so competitive that you need to make
sure you are meeting all the needs of your customers. Contextual
Design is a methodology that will teach you how to integrate detailed
field research into the requirements of your designs. You'll learn how
to collect information about how customers will use your product and
to represent that data using a variety of models and diagrams.

You'll learn the keys to faster development and producing products
that are radically better than your competition. Karen and Hugh have
taught hundreds of developers how to focus the design team on meeting
user needs by identifying and design the right product features.

-o-o-o-

Pattie Maes, MIT Media Lab
Interface Agents
Wednesday, October 9th

In this presentation, Dr. Maes, one of the pioneer researchers in
Software Agents, will present the state of the art in this exciting
area. Through lecture and live demonstration, you will see agents
that are in use today in both commercial software and academic
research.

This session is for anyone considering agents in their applications,
particularly developers whose customers need to delegate tasks that
are too repetitive, uninteresting or overwhelming. You will learn how
interfaces for agents change based on their roles.

-o-o-o-

Alan Cooper, Cooper Software
Goal-Directed Design
Wednesday, October 9th

Alan Cooper, author of "About Face: The Essential Of User Interface
Design," will give a lively and inspiring presentation on approaching
a blank slate when designing. Using examples from many successful and
unsuccessful commercial applications, you'll learn how to eliminate
unnecessary features from your applications, how to identify good
design ideas from bad ones, and how to design from scratch with
modern, information-age tools.

This tutorial is specfically for application developers who are
creating new, novel applications. Alan Cooper, who received the
Windows Pioneer Award from Bill Gates for his part in the invention of
Visual Basic, will speak from his experience in developing dozens of
applications.

-o-o-o-

Deborah Mayhew, Mayhew & Associates
Managing User Interface Design
Wednesday, October 9th

This tutorial is for managers and developers who wish to introduce
usability and human factors techniques into their organizations.
You'll learn how to identify organizational structures and processes
that foster good interface design.

You'll take home a practical methodology for designing quality user
interfaces and learn how to apply these techniques during the product
development lifecycle.

-o-o-o-

Jakob Nielsen, Sun Microsystems
Web Design for Current and Future User Needs
Wednesday, October 9th

Users are not going to waste time on web sites that are poorly
structured, confusing to navigate, difficult to understand, or
unattractive. This tutorial will help you avoid these user interface
problems and will teach a series of simple methods that you can use to
increase the usability of a WWW design without negatively impacting on
your development schedules.

You'll learn how to design for an international audience and how to
coordinate multiple web pages for consistency. You'll also receive
guidelines for usable web design, including page structure, link
authoring, and the use of graphics for icons, header-bars, and
footer-bars. You will find this tutorial indispensible, whether you
are just starting with web design or have been at it for years.

____________________
The Place

User Interface '96 will be held at the Boston Tremont House Hotel, in
the heart of Boston's Theatre District, walking distance from the
Boston Common, Beacon Hill, shopping, and historic sites. In
addition, New England foliage should be at its peak.

A special, low hotel rate has been reserved for User Interface '96
attendees until September 9th. Call the Tremont House Hotel (617)
426-1400 today to make your reservation.

____________________
Registration Form

___ Yes, I want to register for User Interface '96. I understand that
if I register by September 17th, the price is $495 for one day and
$795 for both days for each person. After September 17th, the price
is $540 for each day.

___ No, but please keep me on your mailing list for future events.

Name: ____________________
Company: ____________________
Address: ____________________
City/State/Zip/Country: ____________________
Email: ____________________
Daytime Phone: ____________________
October 8th Sessions (Choose One):
___ Designing Visual Interfaces (Mullet)
___ Cognitive Factors In Design (Hewett)
___ Usage-Centered Design (Constantine & Lockwood)
___ Contextual Design (Holtzblatt & Beyer)
October 9th Sessions (Choose One):
___ Interface Agents (Maes)
___ Goal-Directed Design (Cooper)
___ Managing User Interface Design (Mayhew)
___ Web Design for Current and Future Needs (Nielsen)

-o-o-o-

Registration fees for each attendee:

Early Registration Price (if received by September 17th):
One day only: $495
Both days: $795

Full Registration Price (if received after September 17th):
Each day: $540

Walk-in registration on the day of the event is $640 per day per
person.

Groups of 5 or more people: Call today for prices!

Cancellation Policy: If you notify us of your cancellation in writing
by September 17th, you will receive a full refund. After September
17th, a $55 service charge per person will be incurred.

-o-o-o-

Payment Information:
___ Check enclosed (Payable to User Interface Engineering)
___ Mastercard
___ Visa
___ American Express
___ Discover

Account #: _____________________
Expiration Date: _____________________

To register:
Email to UI96 -at- uie -dot- com or
Register at http://www.uie.com or
Fax to (508) 975-5353 or
Call Heather at (508) 975-4343 or
Mail to:
User Interface Engineering,
800 Turnpike St., #101,
N. Andover, MA 01845 USA.

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