Re: business cards

Subject: Re: business cards
From: Elna Tymes <etymes -at- LTS -dot- COM>
Date: Wed, 5 Feb 1997 09:26:58 -0800

Tom Tomasovic wrote:
>
> IMHO, if your company wants to send you to a meeting or seminar or
> convention (particularly to represent them), it is their responsibility to
> provide you with the tools to do that. Business cards are one of those
> tools.

I find it amusing that companies don't realize that tech writers
actually DO help create environments in which business can be done.
Business isn't JUST done as a result of a sales person making a cold
call.

We make a practice of sending as many of our people to trade shows as we
can afford - even just to the trade floor, if the conference fee is too
high. And they all have business cards, even the interns. Our people
interact with vendors and people in whose products we're interested, and
it's important that whoever is providing that interface clearly
represent the company. A business card is a well-accepted means of
doing that.

Out of curiosity, I wonder how many companies who don't provide business
cards for their tech writers also hobble their programmers with the same
lack of tools?

Elna Tymes
Los Trancos Systems

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