Trademark nit

Subject: Trademark nit
From: Chris Hamilton <chamilton -at- GR -dot- COM>
Date: Thu, 20 Mar 1997 15:49:39 -0600

Good afternoon (or whatever part of the day it is where you are)--

I know that a trademark should be an adjective and that it can't possess
things. But if I use the trademark and its associated noun, then use a
pronoun in place of them, can the pronoun own something.

For instance:

This is the XYZ(TM) thingamajig. Its best feature is that I make money
when people buy it.

Linguistically, it refers back to thingamajig, not XYZ. How about
legally?

Thanks.

Chris
--
Chris Hamilton, Technical Writer
Greenbrier & Russel
847.330.4146

"The essence of greatness is the preception that virtue is enough." --
Ralph Waldo Emerson

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