Re: Short Runs

Subject: Re: Short Runs
From: Robert Plamondon <robert -at- PLAMONDON -dot- COM>
Date: Sat, 12 Apr 1997 08:34:14 -0700

Terry Freedman writes:

>Has anyone, especially in the UK, any ideas on how or where to get a
>publication printed, as foolws:

>50 pages (100 sides)
>wiro or comb bound
>card cover

>200 copies

>This quantity appears to be too large for companies like Kall Kwik,
>and too small for printers.

Keep looking. So far, it sounds like you've only found print
shops with delusions of adequacy. Look for the REAL printers,
who never turn down work, especially for a new customer. Real
printers are in the service business, not the commodity business,
and they'll take on all your printing, even if it means that
they have to do nothing but work, work, work all day long.

For a 200-copy run, I was very happy with duplicating press work
using high-quality paper plates, and metal plates for pages with
photos. This is more expensive than xeroxing, but the results
are a lot better. Somewhere around 500 copies, it's time to start
toying with the idea of metal plates on a conventional press. (Watch
out for the ordinary low-quality paper-plate duplication, though.
It's junk.) Anyway, any good printer will give you all the advice
you need, and then some.

Depending on how much reliable cheap labor you have knocking about,
in-house production of a 200-copy run is feasible. But my experience
is that most office copiers aren't up to the strain, and that
print shops are cheaper and better, once you've added up all the
costs of in-house productoin.

-- Robert
--
Robert Plamondon, High-Tech Technical Writing, Inc.
36475 Norton Creek Road * Blodgett * Oregon * 97326
robert -at- plamondon -dot- com * (541) 453-5841 * Fax: (541) 453-4139
http://www.pioneer.net/~robertp

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