Date April 22, 2008
Hello, Technical Communicators.
If you have any questions or would like additional details, feel free to contact me.
Mike Schwinghammer
Public Relations Manager
Society for Technical Communication, Phoenix Chapter
public_relations@stc-phoenix.com
480-314-3493
MEDIA ADVISORY
Combining Social Media with Help Authoring with Tom Johnson – Society for Technical Communication (STC), Phoenix Chapter, Presents Their May Webinar
WHO
Society for Technical Communication STC, Phoenix Chapter, and others who are interested in the communication of scientific and technical information
WHAT
In the Society for Technical Communication Phoenix Chapter’s May Webinar, Tom Johnson will discuss how to combine social media with help authoring. The Webinar will be held at 6:15 p.m. Arizona Time on Tuesday, May 13, 2008.
The Web landscape has changed considerably in the last several years. Users are no longer passive consumers of information (Web 1.0), but instead are active contributors of content (Web 2.0). They expect to interact and share information, not only with other users, but with project teams and companies.
Although interactive technologies have flourished on the Web, much of the help authoring community remains in the one-way communication model. Users are treated as if they have little or nothing to contribute back.
In this virtual meeting, Tom will discuss six of the most compelling technologies that enable users to become contributors: blogs, wikis, social networks, forums, podcasts/videocasts and interactive online help. The pros and cons of each medium and how technical writers can use these technologies to better connect with users will be discussed.
REGISTRATION AND COST
Registration: On-line registration ONLY at http://www.stc-phoenix.com/onlinereg.htm
Cost: $10 per person (member, student, non-member)
Payment method: PayPal
PayPal Deadline: Noon, Monday, May 12, 2008.
Follow these five easy steps to participate in our second virtual meeting:
1. Register on-line at: http://www.stc-
phoenix.com/onlinereg.htm
2. Pay your registration fee of $10 by PayPal.
3. Keep a copy of your confirmation email.
4. Follow the connection instructions in the email you
will receive before the webinar.
5. On Tuesday, May 13, 2008, go to the URL in the email
and follow the instructions.
ABOUT TOM JOHNSON
Tom works as a senior technical writer for a User Education team at an organization in Salt Lake City. He is a versatile writer who, like most tech writers, stumbled into technical writing after working in other fields. Tom previously taught composition at the university level, and then worked as a copywriter. Tom finds that technical writing combines his love for writing, his drive to create, and his fascination with technology. On his website, http://www.idratherbewriting.com/about/, Tom produces podcasts titled "Tech Writer Voices" about the latest trends and practices in the field of technical communication. For the podcasts, he interviews tech writing luminaries or posts recorded STC chapter presentations of interest.
ABOUT STC
STC is an international professional and educational organization that advances the arts and sciences of technical communication. Our 18,000 members include technical writers, editors, multimedia designers, Web and intranet page designers, and others who work to make technical information understandable and available to those who need it. The STC Phoenix Chapter includes more than 180 members who work in a variety of industries for various public and private companies, government agencies, and small businesses. Find out more online at www.stc-phoenix.com.
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