marketing


How to Market Complex Innovations?

2007-12-04 18:00
2007-12-04 20:00
Israel

Free workshop on marketing complex innovation held in Yokneam, Israel.
Steve Schuster’s presentation provides high-tech innovators with a walk through the process of successfully bringing complex technologies to the North American marketplace. Go-to-market mechanics will be discussed in detail, and a great deal of emphasis will be placed on creating solid strategic platforms that ultimately maximize the results of tactical execution, and maximize the return on marketing investments.

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