Re: Cover design requested

Subject: Re: Cover design requested
From: "B. Pfister" <bpfister -at- frii -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>, "Brierley, Sean" <Sean -at- Quodata -dot- Com>
Date: Sat, 11 Mar 2000 08:08:37 -0800


One set of my docs are delivered in a "create-a-cover" binder. I designed
the covers & spines. My covers have some rotated text. I ended up doing mine
reading top to bottom so what's on the cover matches what's on the spine. I
can't give you a scientific proof of why one is better, but it feels right.

To pull something out of my "baffle 'em with bull -at- #$%" file, I'd say it
might be slightly harder on the brain to try to read part of the cover copy
from top to bottom while trying to read another part of it from bottom to
top. Your eyes could do that in one sweep if the words all ran in one


----- Original Message -----
From: "Brierley, Sean" <Sean -at- Quodata -dot- Com>
Sent: Friday, March 10, 2000 12:54 PM
Subject: Cover design requested

Today, I was forced to throw together a cover page for a 100-page book.
> On the left edge of the cover I put a GIF of some text.
> My inclination was to rotate the text such that you read it as it rises,
so the bottom of
> the text is towards the center of the page and the top of the text towards
> the spine of the book.
> Here it is: .
> As an alternative, I spun the image around, so that the baseline is
> to the spine of the book and the top of the text is towards the center of
> the page. Here it is: .
> Which is better and why? Better = looks better and/or reads better and/or
> feels better, etc.
> Sean
> sean -at- quodata -dot- com

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