Re: Nielsen's Rating

Subject: Re: Nielsen's Rating
From: Sandra Charker <scharker -at- connectives -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Mon, 25 Jun 2001 23:39:42 +1000

Nearly 4 months ago, when I went NoMail, we were arguing about PDF for online. Is this the same argument, did it start over again?

Early in 2000 I asked TechWhirlers for their experience of PDF as an online format, and Deb kindly published my summary of responses on the TechWhirl website ( ). It got embarrassingly long, so here's the short short version:

"For people reading online, PDF has no advantages and some substantial disadvantages over HTML. The benefits of PDF are all to designers, publishers, authors, and content controllers. For designers those advantages are overstated: at this time there is no such thing as control over the appearance of an online document."

My informal observations covered fewer people and a shorter period (probably by several orders of magnitude) than Neilsen's, but they suggested the same overall effect - online PDFs hinder transfer of information.

Sandra Charker

mailto:scharker -at- connectives -dot- com


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Re: Nielsen's Rating: From: Arlen . P . Walker
Re: Nielsen's Rating: From: Kathy E. Gill

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