Re: Dave Barry column on why people don't read manuals - how to make them read manuals...

Subject: Re: Dave Barry column on why people don't read manuals - how to make them read manuals...
From: John Posada <jposada01 -at- yahoo -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Wed, 10 Jul 2002 09:05:32 -0700 (PDT)


> "NOTE: The first thirty people who read this and call this phone
> number will receive a free $250 gift certificate."
>
> Wouldn't that entice you to read more of the manuals from that
> company?

No.

1) I'd assume it was a marketing scam similar to all the offers "for
free stuff" ya get in email.
2) You aren't enticing someone to read a manual who wouldn't have,
because if they got to the message, which is the only way they'd know
about it anyway, they ARE reading the manual.
3) If I was the 31st person and I was told "sorry, no money for you".
I'd believe that you were at best, rinky-dink, and at worst,
dishonorable.

When I have to bribe someone to read my stuff, I quit writing.

=====
John Posada, Senior Technical Writer
...and everything...is...42
--- Deep Thought
-----------------------------------------------
"Will work for money"
Resume: http://www.tdandw.com/Resume_Posada_050502.doc
mailto:john -at- tdandw -dot- com, 732-259-2874

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References:
Dave Barry column on why people don't read manuals - how to make them read manuals...: From: greg . hamill

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