Re: STC Transformation -- info

["T.W. Smith" <techwordsmith -at- gmail -dot- com>]

I don't see the decapitation thing. Sounds like through SIGs they are
trying to be inclusive of all. Yes, they might spread themselves too
thin, but I wonder what the solution to that is ... what to focus on?
Dump the help-authorers for example?

On Tue, 13 Jul 2004 11:48:25 -0400, TechComm Dood
<techcommdood -at- gmail -dot- com> wrote:

> Just as technical writers need to focus on the target audience and not
> everyone who may come in contact with the product, the STC needs to
> defaine a target audience, determine what their point of focus will
> be, and act on that.
> 
> They are trying to kill a hydra by decapitation. It just doesn't work
> that way. The STC's original target audience has grown considerably
> and has become extremely diversified. They need to narrow the scope if
> they want to survive and provide value. Otherwise they are spreading
> themselves thin.
> 


======
T.

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