Re: Laying out a newsletter

Subject: Re: Laying out a newsletter
From: Al Geist <al -dot- geist -at- geistassociates -dot- com>
To: TECHWR-L <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Sat, 08 Apr 2006 17:32:48 -0400

Hi Odlie Sullivan-Tarazi,

I would like to add to Barry's comments that while Word and Open Office may work for a newsletter, they are not designed for page layout, and MS Publisher is to inflexible to really get creative outside of their templates. Before anyone gets in a tizzy....I'm not against Microsoft products. However, very few printers will accept raw Publisher files and those that do often turn them immediately into PDFs for processing.

FrameMaker is out of the question. It cost too much. It has a very steep learning curve and it's designed for large (as in page number) publishing projects, not newsletters. You need something that is versatile, flexible and relatively inexpensive. I would pass on PageMaker, because it's being phased out by Adobe. InDesign is my choice. It can easily do newsletters and most publishing projects. (I've done projects up to 200 pages with no problems.) It's also a standard in most design houses which means you will have a better chance of finding answers to your questions from your printer than you would if you were using other programs.

Above all, keep in mind that these are our opinions. I would highly suggest that the first thing you do is contact the printer (if you intend to print your newsletter outside of your company). You may be surprised how much time, money and headaches it will save you.

Hope this helps


Al Geist
Technical Writing, Online Help, Marketing Collateral, Web Design, Award Winning Videos, Professional Photography
Voice/Msg: 802-658-3140
E-mail: al -dot- geist -at- geistassociates -dot- com <mailto:al -dot- geist -at- geistassociates -dot- com>
URL: <> (online portfolio/resume)

See also:
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Re: Laying out a newsletter: From: Barry Campbell

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