Re: cluetrain

Subject: Re: cluetrain
From: Sean Wheller <sean -at- inwords -dot- co -dot- za>
To: Stuart Burnfield <sburnf -at- au1 -dot- ibm -dot- com>
Date: Mon, 12 Jun 2006 10:39:00 +0200

On Monday 12 June 2006 10:08, Stuart Burnfield wrote:
> Sean said:
> > I wonder many writers out there work in companies that embrace
> > the thinking outlined in "the cluetrain manifesto"?
> >
> > []
> Does your company? How does it affect how you work with other people inside
> your company? What do you differently as a technical writer?

With our open source customers, yes. I think they understand it better or just
feel there is no benefit to smudging and covering the c--p. Customers will
discover this anyway and declaring the truth enables them to say, "But we
told you so?" The policy is more one of, if there's a problem lets
acknowledge it and advertise it so that perhaps somebody may be made aware
and get the itch to fix it.

From a writing perspective the change I see that life is more direct. If
theres a bug, we call it such, not a feature.

With open source it's a case of, like it or improve it. If you are not willing
to do either, then we will consider fixing it, but don't hold your breath.

Ask me about the Monkey.

Sean Wheller
Technical Author
sean -at- inwords -dot- co -dot- za

WebWorks ePublisher Pro for Word features support for every major Help
format plus PDF, HTML and more. Flexible, precise, and efficient content
delivery. Try it today!.

Doc-To-Help includes a one-click RoboHelp project converter. It's that easy. Watch the demo at

You are currently subscribed to TECHWR-L as archive -at- infoinfocus -dot- com -dot-

To unsubscribe send a blank email to
techwr-l-unsubscribe -at- lists -dot- techwr-l -dot- com
or visit

To subscribe, send a blank email to techwr-l-join -at- lists -dot- techwr-l -dot- com

Send administrative questions to lisa -at- techwr-l -dot- com -dot- Visit for more resources and info.

Re: cluetrain: From: Stuart Burnfield

Previous by Author: Re: cluetrain
Next by Author: Re: cluetrain
Previous by Thread: Re: cluetrain
Next by Thread: RE: cluetrain

What this post helpful? Share it with friends and colleagues:

Sponsored Ads