Re: This too is technical communication:

Subject: Re: This too is technical communication:
From: Chris Borokowski <athloi -at- yahoo -dot- com>
To: techwr-l -at- lists -dot- techwr-l -dot- com
Date: Fri, 8 Jun 2007 12:19:13 -0700 (PDT)

Very well said. However, I think "builds brand loyalty
and long-term brand value" is an important subset of
#2, albeit one only really understood by ad firms and

--- John Posada <jposada01 -at- yahoo -dot- com> wrote:

> 1) Moves their expenses down
> 2) Moves their income up
> 3) Keeps their butt out of jail
> When we try to get employers to understand what we
> do, we gotta frame it against those factors

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Re: This too is technical communication:: From: John Posada

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