RE: documentation going away

Subject: RE: documentation going away
From: "Cardimon, Craig" <ccardimon -at- M-S-G -dot- com>
To: 'Gene Kim-Eng' <techwr -at- genek -dot- com>, 'Connie Giordano' <connie -at- therightwords -dot- com>
Date: Mon, 16 Jan 2012 16:29:55 +0000

Exact-a-mundo, Gene.

I rarely use my Droid X to make calls. I use it for email, text messages, Twitter, FB, Google+ and web forums.

Craig

-----Original Message-----
From: techwr-l-bounces+ccardimon=m-s-g -dot- com -at- lists -dot- techwr-l -dot- com [mailto:techwr-l-bounces+ccardimon=m-s-g -dot- com -at- lists -dot- techwr-l -dot- com] On Behalf Of Gene Kim-Eng
Sent: lundi 16 janvier 2012 11:28
To: Connie Giordano
Cc: techwr-l -at- lists -dot- techwr-l -dot- com
Subject: Re: documentation going away

>From what I can see, the marketing strategy for Android phones is to target consumers who like to explore the prepackaged apps (most of which have their own user instructions) and select from the apps pushed at them in the app "market," or reach for their phones whenever they see something potentially interesting featured in the content of varous websites or other tech forums. And my experience trying to actually use my wife's Android phone as a PHONE suggests to me that the majority of Android users don't actually TALK on their phones, but use them for email, text messaging, web browsing, playing video and music and taking and sending photos.

Gene Kim-Eng


On Mon, Jan 16, 2012 at 8:01 AM, Connie Giordano
<connie -at- therightwords -dot- com>wrote:

> Agreed, which doesn't make it any less short-sighted than any of the
> other tactics companies often take to make the quarterly sales goals.
> If user experience really is the watchword for 2012, I suggest senior
> management is really a long way from understanding how it works and
> what it means to their product management strategy (including training
> sales people to explain the most basic features to someone who
> obviously is replacing older technology).
>
> I'd be curious to see what the customer satisfaction levels are for
> products that limit their support to a quick start guide and community
> forums.
>
> I have no interest in joining a community forum for my phone, it is
> not the center of my world, and I'd rather spend what little time I
> have for visiting forums on topics that are more important to me (to
> each his own I guess). I don't know how many other consumers feel this
> way, but I'm pretty certain I'm not the only one out there. And this
> goes for all sorts of products, not just phones. Companies putting the
> effort behind creating a good product experience understand this,do
> the audience analysis, and provide documentation in multiple ways.
> They just seem to be few and far between.
>
> MTC
>
> Connie
>
> On Mon, Jan 16, 2012 at 10:26 AM, Gene Kim-Eng <techwr -at- genek -dot- com> wrote:
>
> > I think the sales figures for whatever phone the manufacturer
> > shipped
> last
> > year with the same level of documentation constitutes the main data.
> >
> > Gene Kim-Eng
> >
> >
> > ----- Original Message ----- From: "Connie Giordano" <
> > connie -at- therightwords -dot- com>
> >
> > It's kind of presumptious to say "most users don't want that" since
> > it totally depends on the product, the company's support strategy
> > and the experience level of the user. Perhaps most companies think
> > (or hope)
> most
> > users want that since it's probably a lot cheaper up front, but I
> > haven't found any kind of consumer research that says users are
> > satisfied with
> such
> > an approach. Can you provide some data to back up your statement?
> >
> >
> >
> >
>
>
> --
> Connie P. Giordano
> Principal Consultant
> The Right Words of NC, LLC
>
> "It's kind of fun to do the impossible" - Walt Disney
> ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
>
> Create and publish documentation through multiple channels with
> Doc-To-Help.
> Choose your authoring formats and get any output you may need. Try
> Doc-To-Help, now with MS SharePoint integration, free for 30-days.
> http://www.doctohelp.com
>
> ---
> You are currently subscribed to TECHWR-L as techwr -at- genek -dot- com -dot-
>
> To unsubscribe send a blank email to
> techwr-l-leave -at- lists -dot- techwr-l -dot- com
> or visit
> http://lists.techwr-l.com/mailman/options/techwr-l/techwr%40genek.com
>
>
> To subscribe, send a blank email to techwr-l-join -at- lists -dot- techwr-l -dot- com
>
> Send administrative questions to admin -at- techwr-l -dot- com -dot- Visit
> http://www.techwhirl.com/email-discussion-groups/ for more resources
> and info.
>
> Looking for articles on Technical Communications? Head over to our
> online magazine at http://techwhirl.com
>
> Looking for the archived Techwr-l email discussions? Search our
> public email archives @ http://techwr-l.com/archives
>
>
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

Create and publish documentation through multiple channels with Doc-To-Help.
Choose your authoring formats and get any output you may need. Try Doc-To-Help, now with MS SharePoint integration, free for 30-days.
http://www.doctohelp.com

---
You are currently subscribed to TECHWR-L as ccardimon -at- m-s-g -dot- com -dot-

To unsubscribe send a blank email to
techwr-l-leave -at- lists -dot- techwr-l -dot- com
or visit http://lists.techwr-l.com/mailman/options/techwr-l/ccardimon%40m-s-g.com


To subscribe, send a blank email to techwr-l-join -at- lists -dot- techwr-l -dot- com

Send administrative questions to admin -at- techwr-l -dot- com -dot- Visit http://www.techwhirl.com/email-discussion-groups/ for more resources and info.

Looking for articles on Technical Communications? Head over to our online magazine at http://techwhirl.com

Looking for the archived Techwr-l email discussions? Search our public email archives @ http://techwr-l.com/archives
Information contained in this e-mail transmission is privileged and confidential. If you are not the intended recipient of this email, do not read, distribute or reproduce this transmission (including any attachments). If you have received this e-mail in error, please immediately notify the sender by telephone or email reply.
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

Create and publish documentation through multiple channels with Doc-To-Help.
Choose your authoring formats and get any output you may need. Try
Doc-To-Help, now with MS SharePoint integration, free for 30-days.
http://www.doctohelp.com

---
You are currently subscribed to TECHWR-L as archive -at- web -dot- techwr-l -dot- com -dot-

To unsubscribe send a blank email to
techwr-l-leave -at- lists -dot- techwr-l -dot- com
or visit http://lists.techwr-l.com/mailman/options/techwr-l/archive%40web.techwr-l.com


To subscribe, send a blank email to techwr-l-join -at- lists -dot- techwr-l -dot- com

Send administrative questions to admin -at- techwr-l -dot- com -dot- Visit
http://www.techwhirl.com/email-discussion-groups/ for more resources and info.

Looking for articles on Technical Communications? Head over to our online magazine at http://techwhirl.com

Looking for the archived Techwr-l email discussions? Search our public email archives @ http://techwr-l.com/archives


References:
Re: documentation going away: From: Phil Snow Leopard
Re: documentation going away: From: John Allred
Re: documentation going away: From: Phil Snow Leopard
Re: documentation going away: From: Connie Giordano
Re: documentation going away: From: Gene Kim-Eng
Re: documentation going away: From: Connie Giordano
Re: documentation going away: From: Gene Kim-Eng

Previous by Author: RE: documentation going away
Next by Author: RE: Techno-fuddyduddy getting anxious
Previous by Thread: Re: documentation going away
Next by Thread: RE: documentation going away


What this post helpful? Share it with friends and colleagues:

Sponsored Ads


Sponsored Ads