Re: Acronyms in Marketing Material

Subject: Re: Acronyms in Marketing Material
From: Kornika King <kornika -dot- king -at- gmail -dot- com>
To: David Tinsley <dtinsley -at- ndigital -dot- com>
Date: Tue, 7 Oct 2014 11:51:13 -0400

David,

Thank you for your response! That was my thought but I'm receiving push
back on first including "MAS" in parentheses.

The reasoning I was given was that it wasn't visually appealing and
unecessary since the abbreviation would be used on the same flyer.

-K.

On Tue, Oct 7, 2014 at 11:39 AM, David Tinsley <dtinsley -at- ndigital -dot- com>
wrote:

> Yay, so long as you define it on first use, as in:
>
> "My Awesome Software (MAS) is a complete solution for ..." and then
> later, "MAS will help you ..."
>
> David
>
> -----Original Message-----
> From: techwr-l-bounces+dtinsley=ndigital -dot- com -at- lists -dot- techwr-l -dot- com [mailto:
> techwr-l-bounces+dtinsley=ndigital -dot- com -at- lists -dot- techwr-l -dot- com] On Behalf Of
> Kornika King
> Sent: Tuesday, October 07, 2014 11:34 AM
> To: TECHWR-L
> Subject: Acronyms in Marketing Material
>
> Yay or nay?
>
> For example, "My Awesome Software is a complete solution for ..." and then
> later, "MAS will help you ..."
>
> Regards,
> [image: Kornika King] <http://myvisionexpress.com/> Kornika King, COA |
> Writer
> 954.551.0607 | kornika -dot- king -at- gmail -dot- com
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Follow-Ups:

References:
Acronyms in Marketing Material: From: Kornika King
RE: Acronyms in Marketing Material: From: David Tinsley

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