Re: Marketing and capitalization
Welcome to world of marketing:
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What do you think of this capitalization scheme?
I think "it" ought to be capitalized; what do you think, and why?
Purpose in marketing is to attract attention. I've heard it said that if you're not saying, "You hurt, we help," in your ads, you've wasted your effort. If your major way to distinguish your product from the others is funny capitalization, you do that. Sometimes you can get attention by putting something umop episdn.
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Marketing and capitalization: From: Chris Morton
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