Re: thought leadership content

Subject: Re: thought leadership content
From: Lauren <lauren -at- writeco -dot- net>
To: techwr-l -at- lists -dot- techwr-l -dot- com
Date: Sun, 11 Aug 2019 16:24:20 -0700

On 8/7/2019 10:15 PM, Erika Yanovich wrote:

... It was OKish until I got to the author's bio, where he describes himself as a "recent newlywed".

The rest of his bio didn't really evoke the philosophical technical writer he seems to portend to be.

Also, I have a hard time accepting professional writing advice from someone who looks younger than my career. He does seem gifted with marketing-speak and with reinventing definitions of common terms as concepts he controls. So, he does seem to have a "sell" factor.

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thought leadership content: From: Erika Yanovich

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