Audience Analysis

Subject: Audience Analysis
From: "Peter Ring, PRC" <prc -at- PIP -dot- DKNET -dot- DK>
Date: Thu, 5 Sep 1996 09:48:26 +1

On 4 Sep 1996, Jennifer Chiki wrote:

> I apologize if this has been a past discussion thread, but I
> haven't seen any postings on it recently.

> I am sure many of you can relate to my situation - I really have
> no idea WHO I am writing for.

> So, I am attempting to put together a proposal on how my
> development lab can obtain user feedback and audience analysis in
> order to improve our documentation and also improve writer
> confidence. We do have an existing product, but I don't want to
> limit this research solely to the usability of our existing
> product. I would like to develop some audience analysis tools such
> as a questionnaires, client site visits, customer interviews, job
> shadowing, etc., to determine just who are users are and what sort
> of documentation needs they have.

For classification of users, see my "Tip of the month" for January
1996 on

If you want more information on this classification and how to use
it, you will have to buy my book, see my homepage on
and click "Information on PRC's book".

I hope this can at least solve some of your problems.

Peter Ring
PRC (Peter Ring Consultants)
- specialists in user friendly manuals and audits on manuals.
prc -at- pip -dot- dknet -dot- dk
- the "User Friendly Manuals" website with links, bibliography,
list of prof. associations, and tips for technical writers.

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