Re: Publications Group Name?

Subject: Re: Publications Group Name?
From: Mitch Berg <mberg -at- IS -dot- COM>
Date: Thu, 5 Dec 1996 13:57:48 -0600

I like "Information Development". It leaves the door open to move into
usability, marketing, the whole info bag.

Seguin, Gerry wrote:

> I'm part of the "publications" group at a high tech company. We currently
> offer a wide range of services to our in-house clients: technical
> writing,technical illustrating, marketing material (brochures, newsletters,
> advertisements), photography (colour, black and white, and video), Docutech
> printing, and data processing.

> We've recently had an organizational shuffle and now have the opportunity to
> rename our group, which had previously been called "Publications". We may
> also be given the opportunity to market ourselves to external customers. The
> new name should therefore be easily understandable to the outside world.

> Could anyone offer some suggestions as to what to call our diverse group?
> Here's a sample of what we have:

> Integrated Publications Group
> Integrated Communications Group
> Documentation Services Group
> Integrated Communication Services Group

> Your help is appreciated. You can send comments directly to me. Thanks.

> Gerry Seguin
> (gerry -dot- seguin -at- gpo -dot- canada -dot- cdev -dot- com)

Mitch Berg
mberg -at- is -dot- com

"The average American has the attention span of a ferret on double
-- Dennis Miller

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