Re: Customer wants soft copy of document

Subject: Re: Customer wants soft copy of document
From: Kat Nagel/MasterWork <katnagel -at- EZNET -dot- NET>
Date: Tue, 17 Dec 1996 14:58:24 -0500

>Do you let your resellers edit your
>documents and release them to customers with your name on them?

Not if I care about my reputation as a writer, editor, and document designer.

>What about
>quality issues?

This is a major concern, along with the business you will lose because they
will market the material as their own.

>Where do you draw the line between pleasing the customer and
>maintaining control over the design and quality of the manuals you produce?


Whenever possible, give them a discounted rate for rewrite/customization
services. This should encourage them to leave the files under your
control, while assuring them that they can offer reasonably-priced
customization to -their- customers.

When they insist on owning the original files, charge extra for
them---enough to compensate you for the business you will lose.

K -at- __________________Kat Nagel, MasterWork Consulting Services
Technical writing / Editing / Document design / Research

"Let horrid Jargon split the Air/And rive the Nerves asunder."
___William Billings, in The Singing Master's Assistant (1778)

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