Re: Merging marketing pubs with tech pubs

Subject: Re: Merging marketing pubs with tech pubs
From: Scott Holstad <sholstad -at- CORP -dot- EARTHLINK -dot- NET>
Date: Tue, 1 Sep 1998 10:50:48 -0700

At 01:02 PM 9/1/98 -0400, John Posada wrote:

<snip>

>>
>> Yee, that sends chills up my spine.... No, I disagree. When I'm producing
>> hardcore engineering schematics and supporting documentation for my
>> engineers, I do not need to market or convince anyone at all of the value
>> of this data. I feel sorry for those who do.
>
>
>Sure you do. You are selling them on the documentation's credibility and
>reinforcing their reliance upon your documentation. You start producing
>crap and loose their trust that your documentation is the most reliable
>source for their needs and 1) they will find somewhere else to get the
>information or 2) they will find someone else to produce it for them.
>
>BTW...I am producing material for hardcore UNIX software engineers and I
>must continue to reinforce their reliance upon my stuff.
>
>--
>John Posada, Technical Writer (and interviewing for next contract)


In respect to your position, you're possible/probably right. I, however,
do not produce "crap" and therefore (perhaps narcissistically) live in no
fear of losing customer (engineering) reliance on my documentation. ;)

[All in good fun and spirits, eh?]

Scott




#################################################################
Scott C. Holstad email: sholstad -at- earthlink -dot- net
Senior Documentation Specialist phone: 626-296-5067
EarthLink Network fax: 626-296-5113
3100 New York Drive pager: 213-307-6341
Pasadena, CA 91107 URL: http://www.earthlink.net
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