Writing proposals - book recommendation

Subject: Writing proposals - book recommendation
From: "MacLemale, Laura A." <Laura -dot- A -dot- MacLemale -at- bender -dot- com>
To: "'TECHWR-L -at- LISTS -dot- RAYCOMM -dot- COM'" <TECHWR-L -at- LISTS -dot- RAYCOMM -dot- COM>
Date: Wed, 22 Sep 1999 16:52:30 -0400


Apologies if this is old news, but I am just now reading the posts from last

Last fall, I took a graduate course in proposal writing. The professor
recommended the following book, and I found it to be very helpful in terms
of organization and logic in writing. The book definitely is geared toward
the business world, but even if you don't write business proposals you may
appreciate some of the ideas offered. Some of the theoretical concepts are
helpful when you are forming the basic structure of any writing project, and
planning how to get from Point A to Point B.

The book: "Writing Winning Business Proposals: Your Guide to Landing the
Client, Making the Sale, and Persuading the Boss," by Richard C. Freed,
Shervin Freed, Joseph D. Romano, and Joe Romano (contributors), 1995, McGraw
Hill. ISBN 0070219257.

It is available from Amazon.com (as of this date) for $13.56. (I have no
affiliation with the authors, publisher, or Amazon.com; this is just a
personal observation.)

I have lent my copy to a couple of other tech writers, and they have found
it helpful if a bit dry. Hope this recommendation is useful.


Laura MacLemale
Technical Communications and Training Specialist
Matthew Bender
E-Mail: Laura -dot- A -dot- MacLemale -at- bender -dot- com

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