RE: Do Online Books Increase Offline Sales?

Subject: RE: Do Online Books Increase Offline Sales?
From: Arlen P Walker <Arlen -dot- P -dot- Walker -at- jci -dot- com>
To: techwr-l -at- lists -dot- raycomm -dot- com
Date: Mon, 27 Sep 1999 09:09 -0500

Experience is definitely spotty. The Open Source fanatics would have you
believe this is invariably true. However, O'Reilly has a perfect counter
example. They released one of their books free over the net as well as offering
it for sale, and found its sales performed terribly.


Have fun,
Arlen
Chief Managing Director In Charge, Department of Redundancy Department
DNRC 224

Arlen -dot- P -dot- Walker -at- JCI -dot- Com
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In God we trust; all others must provide data.
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Opinions expressed are mine and mine alone.
If JCI had an opinion on this, they'd hire someone else to deliver it.





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