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We don't charge if a potential customer wants to see the print and/or online documentation before buying. Our software is for a very small, specialized market (neuroscientists and stereologists). Our software (with associated hardware) can cost between $25000 and $200000, so the $13 it costs us to print a manual is tiny compared to the other costs. We also will do custom programming for a customer (and the change or feature then becomes part of the regular software) and include documentation on that. We will also do a pilot study for them using a subsidiary of our company--say, an optical fractionator study and charge them for it.
Steve Arrants steve -at- mbfbioscience -dot- com
MBF Bioscience (Microbrightfield, Inc.)
+1.802.288.9290 ext: 124
Erika Yanovich asks:
> Dear all,
> I'm interested to find out whether the companies you work for charge
> specific (not off-the shelf) docs provided to clients before they buy
> the products. What happens if the clients get the docs and then don't
> buy anything? Is this included in the cost of doing business? What
> other services they ask for before they buy?
> All answers appreciated, especially from the telecom sector.
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