community manager

Subject: community manager
From: Erika Yanovich <ERIKA_y -at- rad -dot- com>
To: TECHWR-L Writing <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Sun, 10 Jul 2016 07:06:30 +0000

Is this a possible career move for tech writers or a fashionable buzzword? Looking at ads, community management requires writing skills (we have these, but for different deliverables) to produce blog posts, articles and newsletters, social media skills, knowledge of campaigns and web analytics, and probably some soft skills as well. Is this job title suitable for smaller companies only (larger ones compartmentalize)?.
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